Our Process

From brief to live
in six weeks.

Clear weekly deliverables, a Slack channel with the whole team, and no mystery hand-offs. We've shipped this cadence more than 40 times. Here's exactly what happens, week by week.

01

Week 1: Audit & strategy

We teardown your current site, map keyword demand around your zip, pull your competitors' top ranking pages and audit your current booking funnel. You leave the week with a one-page strategy brief and the three keywords we'll aim at.

02

Week 2: Design direction

Two art directions, each a full-fidelity hero and three sections. You pick one, we lock the type, palette and motion signature; everything downstream inherits it.

03

Week 3: 3D opening & build

3D scene drafted, modelled and lit. The site goes live on a private preview link; sections ship into it one at a time, each built to rank.

04

Week 4: Copy & pages

Service × location pages, patient FAQ, trust blocks and booking flow. Copy drafted by us in your brand voice, reviewed with the owner, then shipped.

05

Week 5: Speed & Google setup

We get the site loading in under two seconds on a mid-range phone, add the code Google needs to show you in the map pack, set up link previews and plug in call tracking.

06

Week 6: Launch

Domain switched over, site submitted to Google, booking and call tracking live. 90-day calibration starts the next Monday: weekly report, monthly rebuild of pages that aren't ranking.

And then: 90 days of calibration.

The site is not finished the day it goes live. It's finished the day Google trusts it. For the first 90 days we rebuild the underperforming pages, chase down the keywords we aren't ranking for, and send a one-page Monday report with calls, bookings, keyword movement and the week's hypothesis.

After that, you keep the site, the domain, the hosting account and the source code. You can hire us for monthly care, or walk away and never pay again. Most practices keep us.

Plan the present.
Build the future.